B-2-B Trip to Germany for Managers from Innovative Digital Businesses from Central America

12 exclusively selected Managers from Innovative Central American IT and Games Companies will visit Germany in June 2018 to learn about the German and European Market and to meet with potential Business Partners.

Young creative business people

GIZ – the German Agency for International Cooperation – organises a business trip for Central American Managers from the IT Sector to support their Internationalisation activities in the frame of the FACILIDAD Program.

The trip will bring the delegation to Germany, to Berlin and to Europe’s Business Fair for Innovation and Digitisation Cebit from 4th to 15th June 2018. Mesopartner will organise an informative programme and a number of Exploratory Meetings with local companies, networks and institutions for the participants.

logo-sica-con-giz-transparenciaGIZ  has initiated the FACILIDAD Program to improve the competitiveness of micro, small and medium enterprises (MSME) as well as the employment opportunities in Central America. The program operates under the modality of open funds which are planned to provide technical assistance to support innovative projects in strategic sectors. The program holds from 08/2012 to 09/2018 and covers five countries: Guatemala, Honduras, El Salvador, Nicaragua and Costa Rica.

The Managers Program (PdG) is an important component of the FACILIDAD Program. Its main goal is to improve the competitiveness of small and medium enterprises (SMEs) in the region. CENPROMYPE and the GIZ co-run the PdG commissioned by the German Federal Ministry for Economic Cooperation and Development (BMZ). The PdG aims at enabling new business partnerships between Central America and Germany. Participants will gain the necessary knowledge about the German market to gain access to it. Thus, they can also improve productivity and their international market position. There are various potential models of business cooperation such as export-import relationships, outsourcing or franchises among others. The majority of the participating companies have already established successful long-term relation with the US market.

On this website you will find further information about the delegation’s programme, the particpating companies and contacts.